Built for marketing managers, content leads, and growth teams who juggle campaigns, content calendars, and performance reports. Learn to automate the production so you can focus on strategy and creative direction.
Drop a campaign brief into your template. AI outputs a 4-week content calendar with topics, formats, and publishing schedule matched to your channels.
"Week 1: Launch announcement (blog, email, LinkedIn). Week 2: Customer spotlight (case study, Instagram). Week 3: Feature deep-dive (video script, Twitter thread)..."
AI learns your tone and style from existing content. Generate email subject lines, ad copy, and landing page headlines that sound like your brand — not generic marketing.
Subject: "Your Q2 strategy is missing one thing" (A/B test with: "The workflow 73% of teams overlook")
Connect your analytics data. AI generates weekly reports that highlight wins, flag concerns, and suggest next steps — not just raw numbers.
"Email CTR up 12% after subject line test. Recommendation: Expand A/B testing to landing page headlines. Social engagement down 8% — consider video format shift."
Write once, adapt everywhere. AI reformats your core message for LinkedIn (professional), Twitter (punchy), Instagram (visual caption), and email (long-form).
Blog post → LinkedIn article + Twitter thread + Instagram carousel script + Email newsletter
You manage blogs, ebooks, whitepapers, and case studies. You need to scale production without sacrificing quality or brand voice.
You run paid campaigns, email nurture, and landing page tests. You need copy variations, reports, and optimization ideas faster than your current pace.
You post daily across 4+ platforms. You need content calendars, caption variations, and performance summaries without working weekends.
The core curriculum is AI 101. The marketing track applies it to your actual content calendars, campaign briefs, and performance reports. Bring your laptop and a live campaign you are planning.
Every marketing deliverable you build in class — from scratch to finished, ready to publish.
If you need an AI workforce built for your business — not just a Saturday workshop — our consulting team designs, deploys, and runs custom AI agents tailored to your workflows. Same start: a one-hour diagnostic call.
Yes, and the marketing track teaches you how to do it well. You'll learn to train AI on your brand voice so output sounds like you, not generic AI content. The key is the prompt — and we cover that extensively.
You'll learn to generate 4-week content calendars from a single campaign brief, including topics, formats, and publishing schedule across all your channels. What takes 2 hours manually takes about 20 minutes with AI.
Yes. The marketing track covers social media content creation, platform-specific formatting, and scheduling workflows. You'll learn to write once and adapt for LinkedIn, Twitter, Instagram, and email.
You'll connect your analytics data to AI and generate weekly performance reports that highlight wins, flag concerns, and suggest next steps — not just raw numbers. One-hour reports become ten-minute AI workflows.
We cover Claude, ChatGPT, and Microsoft Copilot for content generation, plus Notion, Asana, and Buffer for planning and scheduling. You'll use tools you already have — no new subscriptions required.
Questions about the marketing track, seats, or team training? Send us a message.